Fully Automatic Camera fits in pocket or purse

Concord Camera Corp. Announces The Polaroid 345AF Film Camera With More Features For The Money

Priced at only $17.99, the compact & stylish Polaroid 345AF includes many features normally found in more expensive cameras providing consumers an affordable solution to achieve great pictures

Cologne, Germany, September 27, 2004 ĘC Concord Camera Corp. ("Concord") (Nasdaq:LENS), a leading provider of popular image capture solutions, today announced at Photokina the Polaroid 345AF, a new auto focus, fully-automatic, 35mm camera. The Polaroid 345AF is compact, fitting easily into a pocket, purse or tote bag, providing "onĘCthe-go" convenience while delivering sharp worry-free pictures.

The Polaroid 345AF's auto focus feature and 3 element lens together are an optimal combination allowing even a novice to simply achieve great pictures. The ideal camera for kids and vacation use, the Polaroid 345AF features a motorized film advance and rewind, making picture taking easy. With its auto flash setting users never have to worry about forgetting to turn on the flash, ensuring that pictures will always turn out bright and vibrant. The Polaroid 345AF also has an easy to use flash on and flash off setting, making it more flexible to adapt to changes in lighting conditions.

The Polaroid 345AF also is equipped with an efficient auto power off feature to help conserve battery life, and a red eye reduction feature to achieve great red eye free pictures.

The Polaroid 345AF 35mm auto focus camera is expected to be available in the first quarter of calendar year 2005 at a suggested retail price of $17.99. For more information see the Concord Camera Corp. web site: www.concord-camera.com.

About Concord Camera Corp.

Concord Camera Corp. is a global developer, designer, manufacturer and marketer of high quality, popularly priced, digital, instant, Advanced Photo System (APS) and 35mm cameras. Concord markets its cameras worldwide under the trademarks POLAROID, JENOPTIK, CONCORD and CONCORD EYE Q through direct sales offices in the United States, Canada, Germany, Hong Kong, the United Kingdom, France and Japan and through independent sales agents. Products manufactured by Concord are manufactured in its vertically integrated manufacturing facilities in the People's Republic of China. The POLAROID trademark is owned by Polaroid Corporation and is used by Concord under license from Polaroid. The JENOPTIK trademark is owned by Jenoptik AG and is used by Concord under license from Jenoptik AG. CONCORD and CONCORD EYE Q are trademarks and/or registered trademarks of Concord Camera Corp. in the United States and/or other countries.
Fully Automatic Camera fits in pocket or purse.
Fully Automatic Camera fits in pocket or purse.

October 6, 2004 07:40 - Polaroid 345AF 35 mm camera combines auto focus feature, 3-element lens, and motorized film advance and rewind. With auto flash setting, users never have to worry about forgetting to turn on flash. Auto power off helps conserve battery life, while red eye reduction feature ensures red eye free pictures.

Company Information:
Address: 4000 Hollywood Boulevard, Suite 650N
City: Hollywood
State: FL
ZIP: 33021
Country: USA
Phone: 954-331-4200
FAX: 954-981-3055

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